30 Best Social Media Apps and Platforms for 2023

Snapchat is one of the top social media apps that has captivated millions of hearts. The idea of this being one of the top apps on social media sites list is attractive to many users. It has one of the best designs on our social media apps list that is liked and used by many new-age users. It has many unique features like self-destructive ‘Snaps’ and ‘Streaks’. Users can also send a picture or a short video as a message that automatically disappears in this new social media app after a few seconds. 

Snapchat was one of the latest social media apps which made ‘Stories’ popular. Other old and new social media apps, like Instagram, WhatsApp, etc., eventually adopted the updates and features, but could not match the Snapchat updates clearly well. One of the most popular social media apps, Instagram, has affected Snapchat’s growth. Its rising popularity has also influenced marketers’ interest in using Snapchat as the new social media app for marketing and promotion.

If you are still thinking- what is the most popular social media app? Well, TikTok is your answer. TikTok, one of the top 10 social media sites, is a growing and new social media app for music video sharing. It became the world’s most downloaded app in Q1 of 2018, beating the TikTok alternatives like Instagram, Facebook, and other famous social media apps. It’s kind of similar to Instagram for short music videos. Users can record videos for up to 60 seconds on this newest social media app, edit them, and add music and special effects before publishing them to the wall.

Currently, the best social media for businesses are most prevalent in Asia, but its popularity might also quickly spread to the West. Recently, TikTok acquired Musical.ly, another same music video-sharing popular and trending social media app. The engagement of this one of the best social media sites with other most used social media platforms makes it among the best social media management tools.

Facebook, one of the top social media platforms list, with the largest user base and monthly active use, is a craze among the Millennials. With immense potential, Facebook, one of the best social media sites, rules the world with numerous features. Even the best Facebook alternative apps could not match the legacy the app follows. It is easy to get started and browse through, and supports almost all types of content formats like images, text, videos, stories, and live videos.

Facebook works on an algorithm that focuses on content based on user’s preferences, sparking meaningful interactions between people, especially friends and family. If you are looking for someone, you might not find them in the search directories, but the chances are high on Facebook. There are several other social media apps besides Facebook today, but still, the prevalence and trust of this app remain unmatched. 

Instagram is another loved social media app idea that has become a sensation. It now has millions of users around the globe, which is increasing day by day. It is not a very new social media app; Instagram introduces new development features for engaging users and offering them a convenient platform to connect. Instagram lets you share a wide range of content like videos, live videos, photos, and stories. 

Recently, it has also launched IGTV to support long-form videos. To promote your brand, you can create a business profile on this popular social media app, which provides rich analytics of your posts, views, likes, and shares. It’s a fun social media app that lets users schedule posts using third-party tools. It’s a great platform for social media marketing if you want to promote your brand or business. With Instagram’s latest updates, the app always gets the hype and catches the limelight.

Threads was created as an Instagram add-on and marketed as a social media site facilitating real-time, open user communication. In Meta's diverse product line, Instagram is a standout app, and Threads is here to support it. Unlike its rival program Twitter, Threads aims to provide a safe, welcoming, and open environment for communities to interact and collaborate. The app and Instagram, its parent app, have a strong relationship. You need an Instagram account to create a Threads account.

Counted as one of the apps like Instagram, it is specially created to provide a cutting-edge method of exchanging updates and texts with your friends and other people who share your interests. Threads offers an amazing and dedicated platform for text-based updates to be shared in real-time, regardless of whether you are a full-time producer or just a casual social media user. Threads is one of the most popular and recent social media apps. It can completely reimagine how social media networks and the internet function in the future because of its unique features and user-friendly UI.

Besides being one of the good social media apps, YouTube can be counted among the best video streaming apps in our social media apps list. From music to movies and personal videos to independent films, you name it, and YouTube has it.

YouTube, the best AI-based entertainment app, is the second-largest search engine after Google. So, if you want to promote your brand or services, it’s a great medium. It is one of the best social apps for adults that lets you explore videos related to various topics and concepts. Several amazing YouTube apps are gaining easy traction.

LinkedIn is the best social media app for professionals around the globe. It is effortless for users to promote themselves and their businesses through this app. It is one of the few social apps for adults that lets you advertise your business, hire employees, find a job, and do much more related to the professional front.  Users can increase their business connections while connecting with other professionals on this one of the top social media apps for adults. The new story feature on LinkedIn makes it one of the best similar Instagram story apps. 

Through its usability and additional features, LinkedIn finds its place in the top social networking sites annually. It can also be used as a social media app for marketing and is employed by businesses to establish their authority and leadership in the industry and attract promising talent. LinkedIn also offers opportunities to advertise your business, like sending personalized ads, boosting your content, and displaying ads on the site. Linkedin, apart from being in the social media apps list, has also been featured in Best Job Search Apps.

X, earlier known as Twitter is a real-time public microblogging network where users can get new updates quickly. It has been appreciated by most mobile social media app designers and users for its short word limit feature.

The emphasis of this one of the popular social media apps is on real-time info and the things happening worldwide, making this one of the best social networking apps and websites, unique and different from other most used social media platforms. X is also one of the popular social apps for customer service. According to the advertisers, more than 80% of social customer service requests are served on X, which is why it is also quite famous as one of the good social media apps for adults.

With its distinct approach to information aggregation and community-driven conversations, Reddit is a major social media program that sets itself apart from its rivals. It is a sizable online bulletin board where "Redditors," or users, submit links, text, photographs, and videos. The platform's wide spectrum of "subreddits," or topics, each devoted to a particular interest, ensures a varied and interesting user experience.

Reddit depends heavily on user voting, with upvotes and downvotes dictating which posts and comments are seen. This is why several people use all the best reddit apps to offer a customizable user experience. The most intriguing material can rise to the top thanks to this voting method, which promotes a feeling of democratic curation. The community greatly influences the mood, which promotes both fun and in-depth debates.

Discord is a forefront and dynamic social media program that stands out as an effective forum for community interactivity. It was first created especially for gamers but quickly grew to accommodate many interests. Discord makes it easy for users to collaborate and communicate with one another because of its slick layout and user-friendly design. It makes real-time conversations possible through text, voice, or video channels, fostering solid virtual bonds.

The sophisticated group administration capabilities of the app enable users to build and maintain communities easily. Servers serve as hubs for particular interests, helping users connect with like-minded people and discuss their interests. Discord gives community leaders the tools to uphold diversity and order with configurable roles and permissions.

Popular among gamers, Twitch is one of the top social networking apps used for live game broadcasting. The app supports integration with PCs and Consoles to control your broadcasts from your phone screen. Moreover, you can also use the same account you have been using on consoles to ensure you do not lose access to the content on even smartphones. Twitch has a huge user base coming together to enjoy the world of console and smartphone gaming. This is why you can frequently see the Twitch updates which also are increasing its popularity. 

Leading social media app, Hootsuite is redefining how people and companies manage their online presence. Hootsuite gives consumers the ability to manage various social media networks from a single, user-friendly interface because of its extensive feature set. This flexible program makes it possible to post and schedule content across various platforms effectively, increasing reach and engagement. Users can improve their social media tactics by using real-time monitoring and analytics, which offer insightful information about audience behavior. 

The chore of replying to comments, messages, and mentions is made simpler by Hootsuite's user-friendly dashboard, encouraging meaningful engagement with followers. Hootsuite promotes cooperation by enabling teams to coordinate activities, assign responsibilities, and guarantee consistent brand messaging. This goes beyond engagement. The app's configurable reporting tools further aid the campaign success and ROI measurement.

WhatsApp, one of the top social media apps, has already surpassed many social media and messaging platforms. With a vast user group, which has further shadowed Facebook Messenger grades and thus, turns out to be one of the best social media apps as it also offers frequent WhatsApp updates.  

People in more than 180 countries use WhatsApp, one of the top social media sites globally. Initially, it was only used to communicate with friends and family. Gradually, people started to use this free social media app for business sharing. This is one of the top social media sites that has built its business platform and WhatsApp Business for business owners to have a proper professional profile to share updates and provide customer support to the customers.

Considered one of the popular social media apps for secret texting, Telegram has steadily expanded its user base, all thanks to its user privacy-driven policies. The security of this one of the most popular social media platforms makes this app stand out among its competitors. It is one of the most popular and commonly used social apps for adults that can be used for free. The new telegram update has also raised the popularity of the app. 

From a business point of view, the most popular social media apps and brands can connect with their users instantly. For example, brands and businesses can create chatbots on the Telegram platform or use Telegram’s channel feature to simultaneously broadcast messages to several subscribers. Even after multiple clampdowns by government bodies on numerous social networking sites, this one of the top new social media apps has gained much popularity compared to other leading social media apps in the list of most used social media platforms and makes its first pick on our list of social media apps.

Facebook Messenger has emerged as one of the most used social media platforms. Facebook has been among the best social apps for adults since its launch, ‘Messenger was a part of the Facebook suite earlier. Still, since 2011, the latter has converted it into a standalone app that has expanded its features and operations to become the top social media app. You can now connect to your friends and family without logging into Facebook, one of the best new social media platforms, with many other features not there earlier while messaging through Facebook chat. 

Businesses can advertise, send newsletters, create chatbots, and do many more things on Messenger. These features have given businesses and entrepreneurs many new ways to connect and engage with customers. In the wake of the increasing use of Facebook, one of the top apps on the list of social media sites, companies are even leveraging Facebook Messenger Marketing Solutions to boost their business reach and profitability.

Meetup is the second-best social app on our list that will make it big in 2023. The app aims to bring together people across cities. This one of the popular social media platforms works on a simple idea, “when we get together and do the things that matter to us, we’re at our best.”

Users must shell out some amount to use one of the most popular social media platforms. Meetup’s subscription plans range from a month to six months. This one of the top social networking sites costs $9.99 for one month, and for six months, it’s $29.99.

Viber, one of the best choices among all social media apps, is one of the fastest and most secure messaging applications. The free messenger has a community of more than 1 billion users globally. Users can text and make high-quality crystal-clear phone calls free of cost. You need a data plan or a secure Wi-Fi connection and are ready. 

The LINE application aims to reshape the communication world by bringing users closer to their family and friends. Being a free mobile app, Line has much to offer, such as voice and video calls, text messages, and a limitless variety of creative stickers so that users can express themselves better. 

Today, the social media app has more than 600 million users interacting on its platform worldwide. Thanks to LINE’s constant effort to expand its reach by providing exciting new experiences and easy-to-use convenience for its users. It is among the best social media apps, equally popular among adults and the younger generation. Line has also been featured in Best Apps For Secret Texting.

Tinder, one of the best apps for social media, provides its users with a never-ending supply of potential profiles that match users' requirements. The main component here is the easy sign-up process. The user starts swiping yay or nay to the listed profiles. 

The app also allows users to log in using their Facebook account, making creating a profile simpler. Users can access features like unlimited likes and the freedom to interact with singles globally by opting for Tinder Plus. The new feature where Tinder will now use AI to get better matches is also gaining traction among users. Tinder has also been featured in Best Free Online Dating Apps.

In the world of social media, Quora is a well-known social networking software that stands out as a distinctive platform. Thanks to its large user base, it supports a vibrant community where people may share knowledge, ideas, and experiences. The main focus of the software is question-and-answer exchanges, allowing users to ask questions and get informative answers from many viewpoints.

Through its user-friendly interface, Quora encourages insightful discussions on a wide range of subjects, from technology and science to arts and culture. It encourages a culture of learning and sharing and allows people to share their knowledge and have smart conversations. Users can follow topics and experts, personalize their feeds, and engage in communities with other users who share their interests. You can also promote mobile app marketing on Quora. 

Known as VKontakte (VK), this one of the most famous social media apps has many interesting features that other social media platforms lack. The app allows you to create and share music playlists with your friends, and you can also organize or join video calls to communicate with multiple people at once. The messenger of this one of the best new social media apps comes with interesting features such as animated emojis, stylish themes, and more.

Sina Weibo, one of the best new social media apps, can be referred to as an International Edition of a social media platform that allows its users to discover things currently trending over the internet with just a few clicks. 

Here, users in this best social media apps list can easily catch trendy topics, get closer to their favorite online influencers, and find the scoop story behind the scenes. With the best apps for social media, users can freely explore their interests and share anything they want anytime!

Medium is a platform for online publication that is transforming the way people produce and consume content. Through its clean and user-friendly design, Medium offers a vast range of articles, essays, and stories on several topics, appealing to a variety of interests and specialties. The platform excels in creating personalized content suggestions based on user preferences, providing a tailored and engaging reading experience.

Medium offers a growing community of writers who can use it to market themselves, interact with readers, and even earn money from their writing with the help of the Partner Program. Its adaptable publishing tools and simple editing functions enable creators to produce polished and aesthetically pleasing stories.

The fascinating social media app Clubhouse provides a distinctive and compelling audio-based experience. In contrast to conventional platforms, Clubhouse emphasizes real-time interactions and allows users to take part in live talks on various subjects. Users who sign up have access to various virtual "rooms" hosted by individuals, specialists, or influencers where stimulating discussions occur. The app's distinguishing feature is the emphasis on exclusivity, which fosters a sense of community and real connections.

Clubhouse attracts a wide range of users and fosters networking and knowledge-sharing, making it a hub for business people, artists, and enthusiasts alike. These audio-only conversations promote open communication and exchanging ideas without filters or visual distractions. Users can also research interesting topics and get personalized recommendations to improve their experience.

With over a billion users worldwide, this one of the best social media apps for adults is a perfect communication tool. The app easily allows texting, media exchange, video calls, voice calls, and much more. You can also use WeChat to share your location with trustworthy connections. Some additional features with this one of the apps for social media are adding up to 500 members in a group, plenty of stickers, custom stickers, and more.

Tumblr is among the best social networking apps, websites, and a micro-blog that has been exceptionally popular. It is one of the most preferred new social media apps admired by the younger generation. It is widely used as the best social media tool for business or to showcase attractive features like customized blog share platforms and versatile blog content. 

It has been a favorite among social media apps for adults for providing a blog writing and discussion platform. People share many Tumblr blogs, including technology, education, art, fashion, wildlife, etc. Tumblr also got a position in the Best GIF maker apps to download in 2021 for android users.

Flickr is a platform where you can upload, edit, manage, and share pictures. It is one of the top social media apps for adults designed to empower the creativity of users who love taking and viewing photos. It is super easy to use, offers multiple features that let you manage several posts simultaneously, and saves you time and the hassle related to content management.

It is one of the few social apps for adults that allows you to connect with professional photographers and keep up with their work. Flickr was also mentioned as the best photo management apps to handle your photos.

VSCO is the most popular app for social media that works as a photo-sharing platform. The Instagram alternative allows users to add filters, connect with people by following them, sharing pictures, resharing photos, and much more. To begin with, you can use your Gmail or Snapchat account to sign up for the app. Among many benefits, one of the top social networking apps is easy to use, and its filters stand at the top. VSCO was also featured in the Best Instagram editing apps to try.

Pinterest, one of the most popular social media sites, is another major player in the mobile social media app, proving how significant visual content is or could be. It is the fastest standalone mobile app that has reached millions of monthly users, making it a huge influencer in the social media segment.

Usually, on Pinterest,  one of the best social media platforms, users like to be inspired by new ideas and to try new things; hence, having a presence on Pinterest can help you leave your brand in the minds of consumers. This allows your brand to influence and shape their buying decisions. Pinterest was also featured in the top banner maker apps. 

An app designed for neighbors, Nextdoor is used in over 290k neighborhoods across the globe. The app helps you find and connect with neighbors worldwide, locate any activities happening, trade items, and more. The app also enables you to communicate with neighbors to know them better. To build interactive societies, find game buddies, find people to talk to within your neighborhood, and more, Nextdoor is a perfect option existing at the moment. Nextdoor was also featured in the Best Marketplace Apps for Buying and Selling Stuff in 2023.